What Does the Swine Flu and Digital Marketing Have in Common?

If you've turned on the T.V. in the last 24 hours or surfed the web you're aware of the "imminent" Swine Flu. Great measures are being taken to track the virus and to predict the extent of its reach. In the internet consulting world we refer to digital marketing has having a viral effect. I tell my clients you want your digital marketing to reach pandemic portions where buzz is reached and web traffic is elevated to such a level that you are able to measure optimal exposure. That's good right? You betcha!

So, with a play on words in full force I wanted to blog today about the importance of viral marketing. I thought a great way to do that would be to repost Dr. Ralph F. Wilson's blog post called "The Six Simple Principles of Viral Marketing". Keep in mind this blog was originally posted on February 1, 2000 - however, it goes to show the power of viral marketing and the umph behind leveraging the net in amazing ways. Enjoy the read and oh yeah be sure to spread this post to all your friends.

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